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Why choose Creative Tenders?

Why choose Creative Tenders?

Mr Tenders vs Mrs Finder

Our system is used by two types of customers, creative agencies and freelancers looking for new business opportunities. Business owners and marketing managers looking to source creative partners will also benefit from Creative Tenders.

How can we help your business grow you might ask? By using Creative Tenders (for agencies and freelancers) or by using Creative Finder (to source creative partners).

Here’s how….

Mr Tenders vs Mrs Finder

Mr Tenders will…

 

  • Source creative only tenders, minimising the time needed to search for tenders
  • Work with his team who has decades of creative sector experience
  • Provide a time saving solution for business development teams
  • Provide a dedicated account manager to make sure you don’t miss out
  • Set up cold calling campaigns to generate unique opportunities for our subscribers
  • Grow his team who are currently operating UK wide with a clear international strategy
  • Create an ideal solution that works for both growing UK agencies and freelancers

 

Mrs Finder will…

 

  • Give you access to our ‘free to use’ system for unlimited invitation to quotes
  • Help you write your creative and digital specifications
  • Ensure your opportunities are seen by hundreds of relevant freelancers and agencies
  • Take the legwork out of securing competitive quotes
  • Ensure our system is an easy to use online solution
  • Allow agencies to respond via our system, reducing the amount of emails you receive
  • Provide you with a dedicated account manager with over 10 years’ industry experience

Don’t waste your valuable time searching for tender opportunities and suppliers….we’ve got them all in one place.  Sign up today at www.creativetenders.co.uk

Tel: 0203 051 2217

 

 

 

Top Ten Tips for submitting a tender

Top Ten Tips for submitting a tender

Here are our top ten tips for completing a tender document:

  1. Read the whole tender, even if it is 100 pages long. Page 82 may have a vital bit of information about how to respond to the tender.
  2. Adhere to the specific tendering rules and regulations. If they want the tender in Ariel point 12, complete the tender in Ariel point 12.
  3. Ask a question if something’s not clear. Don’t just assume it’s a silly question.
  4. Answer with the information they have requested, not with the information you think they should know.
  5. Follow the format they’ve requested – they are requesting it that way for a reason and make it as easy as possible to find the information they’ve requested, creative design is great, but ensure it’s in a readable format that flows.
  6. Understand how they will be marking your tender, the percentages are hugely relevant to where you should be concentrating your efforts.
  7. Show consistency in your tendering processes and procedures – don’t contradict yourself from one section to the next.
  8. Don’t use standard, over complicated content. Those marking the tender will know if you’ve cut and pasted your company biography from your website.
  9. Choose either 1st person or 3rd person and don’t mix it up. Don’t make it difficult for the reader to follow.
  10. Proof read your response more than once, and get another member of your team to double check for spelling and grammatical mistakes.

 

Top five reasons for tendering

Top five reasons for tendering

 

We’re often told by companies that we work with, that they don’t tender as it takes too long, they’re never successful, they don’t have the time…etc. etc.

Tendering is a powerful way to generate new business, so powerful in fact that many businesses use this as their sole route to winning new business. We think every business should at least try tendering.

We understand why businesses are put off from the long, in-depth process you have to follow. But, spending the time upfront to learn how to tender could be vital to the success and growth of your service based business.

Our Growth Director, Jill has been winning work via bid writing for well over a decade, and she is sharing with you below, her top five reasons for tendering in creative and digital agencies.

1. You don’t need to sell the need for your service

Responding to tenders means businesses have already established the need for your services and have allocated a budget to carry out the work.  This reduces the need for selling the benefits of the services, and establishing the benefit of investing in XYZ.

Responding to a tender means you’ve just got to prove that you’re the best fit for their business.  Surely it’s worth a try? Just make sure you follow a strict process of what you will and won’t apply for.

2. The project has clear start and end dates

When tendering the client usually outlines when they would like the work to start and end, meaning you can work your studio time around this.  When selling directly B2B we often have projects on hold waiting for content / imagery etc. We’re not saying this won’t happen with tendering, but your client is likely to be more prepared.

3. Budget signed off in advance

As the budget has already been allocated, you know what constraints you’re working within, allowing you to best advise your client where to allocate spend.

4. Clarifies your offering to clients

You won’t always be successful when tendering, but completing a tender document often gives you additional clarity on other areas of your business. It also teaches you how you can productise service offerings.  It also allows you to benchmark your fees against what people expect to pay.

5. Research

Tendering allows you to see how businesses are spending their marketing budgets.  This helps you to better understand where you should be spending your own marketing budgets and what services are the most popular.  If you see an influx of social media tenders and this is an offering your business provides, read the Invitation to Tender documents. You should then align your service descriptions to ensure it is suitable for the market you’re selling into.

 

 

 

 

 

 

Your 12 months’ commitment

Your 12 months’ commitment.

We’re often asked by companies who are interested in our system why we ask for a 12 months’ subscription.  There are multiple reasons for this so I thought I would sum it up in a quick blog.

First and foremost, we believe that in order to get a true reflection of any business development activities you have to give it a decent run.  All of us who have been through the tendering process know the in-depth process of sourcing potential opportunities, responding by the deadline provided and waiting whilst the decision is made on the successful provider.

By giving monthly access to the system, we’re saying that we expect our businesses to start winning work immediately and they will find the perfect opportunity for their business on day one.  We can’t and we don’t make that promise.  Every business is different, and every business has different requirements of what they’re looking for and industries in which they want to work.

It is also industry standard to commit to 12-months subscription for this very reason.  It’s to give you a decent run at seeing a good return on investment.  Also this gives us a chance to work with you as an outsourced business development partner.

We’re very open on our website, with lots of ways to get in touch, and we encourage people to get in touch to see a live demo of the system. This allows you to see the types of creative contracts in the UK we have on our system. For ease we have supplied examples of past tenders across various creative sub sectors which include:

When people have signed up, we contact them after their first month to ask how they wish to be account managed.  Some clients like to be emailed every single time a suitable tender comes onto the system. However, others prefer to use the system alone and be contacted once a month to check everything is ok.  We’re happy if you’re happy.

We’re always happy to stay in touch…

Our subscribers are informed on day one of sign up, who their account manager is and their contact details for getting in touch.  We’re only ever a phone call away Monday-Friday 9-5, and you’re always likely to get a response out of hours as our team are very keen on developing positive relationships.

Once you’ve been introduced to your account manager, they will ask several questions about the type of work you’re looking for.  This information is shared in our weekly sales meetings which gives the Creative Finder sales team a brief of what types of opportunities you want to see on our system.  We’re so much more than a technology platform, so asking people to commit to 12-months’ is essential for us to see a return on the time we invest into our customers.  As business owners we know you will understand this concept.

We’ve so many happy customers in just the short 3 months we’ve been live, we save agencies so much time by searching over 1,000 websites every single day to source new tenders. With our Creative Finder sales team, we know given the period of time we’re asking you to commit, that we can help you grow and play a part in your proactive business development activities.

Our founders John and Jill are always happy to answer any questions our customers or prospective customers have about our services. Please don’t hesitate to contact them anytime on their direct email addresses john@creativetenders.co.uk and jill@creativetenders.co.uk.

Look forward to working with you in the future.

The most common mistakes when tendering

The most common mistakes when tendering.

Here are Creative Tenders top 6 most common mistakes when tendering for new business.

1. Not answering the question that is asked

Many companies answer a question based on what information they think the tendering company should know about their business, their processes and their experience, instead of what they’ve actually asked for.  If you are being asked to submit a response to a question, double check you’ve answered what they’ve asked of you.

2. Not doing your research

Research is king! The tendering organisation will want to see that you’ve taken the time to do your homework.  Your tender response will be stronger for it.

3. Not taking the time to submit your best response.

If you’re not going to give it your all, it’s pointless submitting a bid.  Someone else will put all of their company efforts into winning this work, and is it really the impression you want to leave for your business?  We’ve all been there when we’ve seen the tender response 24 hours before its due, but sometimes it really is best to pass than to enter a response that isn’t your best work.

4. Missing the deadline, but sending it anyway.

This shows lack of respect for the tender process, and makes it look like you can’t / won’t achieve deadlines provided.  Your tender response would be disregarded anyway, so if you’ve made a mistake and missed the deadline, don’t send in your response and use it as a learning experience.

5. Ignoring the requirements of the Invitation to Tender

Many tender documents will ask you to complete the tender documents in a specific way.  Don’t ignore these requests.  If the Invitation to Tender asks for you to submit your response using their pre-defined questionnaire, don’t ignore this, use it.  The client may fail your response for not following the guidelines provided.

6.Bidding for absolutely everything

So many businesses make the mistake of tendering for absolutely every piece for work and wonder why they don’t win anything.  You’re so much better off responding to five tenders extremely well, than 15 tenders quickly and rushed.  Create a tender checklist that gives you an understanding of the tenders you would like to win / can deliver well, and stick to it.

 

 

 

 

Questions to ask before responding to a tender

Jill’s top seven questions to ask before responding to a tender

We all know the term ‘busy fools’!  The term definitely comes into play when tendering for new business.  Seeing all those tenders coming through, is like candy in a sweet shop.  But, knowing that you could deliver the work well is one thing, on paper you have to sound great too.

The best tip we can give you is to create a Tender Checklist.  This Tender Checklist will keep you on track when bidding for new work and should include a set of questions which are essential to knowing what to tender for, and what to walk away from.

Here are some sample questions that our Growth Director, Jill asks before submitting tenders on behalf of her clients.

1. Do you have 3 strong case studies from the industry you want to work in?

Most tenders require sector specific experience, and usually require a minimum of three case studies.  Think carefully before submitting a response if you’re struggling to get the right level of experience from your bank of case studies.

2. Do you have a solid foundation of experience, developing systems or creating visuals that are similar to those in the Invitation to Tender?

Look at the work you’ve done in the last three years and ask yourself, ‘is it relevant to the business project?’  If it isn’t it’s unlikely you’ll be successful, as another bidding organisation will specialise in this area and will be able to produce a winning submission.

3. Is the tender more than half of your annual turnover?

It’s hard to know the cut off point for organisations when bid writing for work, but the general rule of thumb is that you are unlikely to win any projects as an SME that are more than 50% of your turnover.

4. Do you meet the terms of the tender i.e. three years required accounts?

If you’ve only been trading for 2 years but it is an essential requirement of the tender to have a minimum of 3 years.  Disregard the tender and don’t give it another thought.

5.How strong is your teams experience against what they’re asking for?

Think of your current and previous experience, if the management team are strong, with a proven track record, you could have a strong chance of winning the work.

6. Can you meet the deadlines required for the project?

Think about the size of your team and the number of man hours needed to complete the work.  If it looks like 100% of your team will be working on the project 100% of the time, you’re unlikely to win it, it’s too risky for the client to give you the work.

7. Is it possible to make a profit, based on the budget allocated?

Many organisations bid for work not thinking of the profit margins should they win the work.  Look at the man hours needed for the project, and add 20%.  If you’re still making a decent profit, go ahead and submit the response.

10 Stages of Tendering

10 Stages of Tendering

Our Growth Director Jill, has been writing bids for over a decade, and she is often asked what makes her so successful.  It’s important to understand that when she first started tendering, she also made the common mistakes made by all, but she soon realised she had to create a process and stick to it.  Creating consistency and building knowledge.

She developed her 10 stage process which she still uses to this day.  Here goes…

1. Develop a checklist

Don’t just assume that every project is right for your business.  If you are clutching at straws for suitable experience, it’s probably not for you.  Create a checklist with 5-10 questions to ask yourself when deciding if to bid for a project.  Mark these questions between 10-20% depending on the number of questions developed.

2. Searching for suitable tenders

Searching for suitable tenders takes time and commitment.  Did you know, we scrape over 1,000 websites every day to populate our portal with suitable public and private sector opportunities?  No agency has the resource or time in-house to do this.  Searching for tenders is critical for agency growth and a great source of new business, so make this process as streamlined as possible by signing up to Creative Tenders or another suitable portal.

3. Review against your checklist

Once you have sourced relevant tenders, score them against your checklist.  If you don’t score 80% or above, don’t tender for the work, put your sales efforts into other activities.

4. Roles and responsibilities

For those tenders that score 80% or above, agree roles, responsibilities and deadlines between the sales team, ensuring you’re not leaving things till the last minute.

5. Research

Research really is king when it comes to tendering.  You need to look into the tendering organisations business, look at what they’ve done in the past, read the tender document from front to back, and compile a thorough understanding of what they are trying to achieve, who their key buyers/audience are and who they are competing with.

6. Complete draft one of the tender

Draft one is critical as its about putting all of your thoughts down onto paper.  It’s important to see this as the first draft as you’re bound to think of additional/relevant knowledge and experience as you’re producing the response.  Make sure that during this stage you’re answering the information that is being asked of you, and make it 100% relevant to the company your bidding to.

7. Amend, edit, review

The review process should take a while, it’s not about proof reading at this stage, it’s about ensuring you’re answering the right questions, that the response has been correctly levelled against the scoring criteria of the tender and that you’re happy with the message the tender response gives about your business.

8. Sleep on it

Once you’ve edited the response, sleep on it.  We’ve all been there when we’ve submitted our tender response and instantly thought ‘I should have included XYZ’.  It’s important to plan your time ahead to give you this important down time before the response is due.

9. Proof read

Only then should you proof read your response for spelling and grammatical errors.  During this stage you should also ensure you’ve kept to any word count or font suggestions from the Invitation to Tender document.  After you’re happy with the response, ask someone else to read it, it’s hard to see mistakes with our own content when you’ve read it so many times before.

10. Submit

Submit your response, giving yourself plenty of time before the deadline is due.  Consider how long this might take when using online public sector tendering platforms, as they are not always as straightforward as they may first appear.

 

 

 

 

 

Creative Tenders Team Profiles – Jill Hudson

Jill Hudson

When did you start working in the creative sector?

16 years ago.

What is the biggest change you’ve seen in the sector in the last ten years?

When I started working in the sector 16 years ago I was given the role of training sales and marketing professionals UK wide with how to use technology to maximise sales performance in the creative sector.  At the time this was really innovative stuff that only a few had adopted.  Today this software is just day-to-day business practice.  Although the company I worked for was a huge media company that dominated the UK market with its head office in the UK (London), we used an American company to develop the solution.   Today this talent would be found tenfold on our own doorstep.

What made you stay in the creative sector?

I love this sector, I love everything about it, the buzz of generating new business, the process of taking a company through a re-brand, bid writing for my creative clients and reviewing new products and ever-changing developments the sector is adopting.

What is your biggest achievement in the sector?

As of today I have supported, worked with and helped to grow 517 businesses in the sector, and closed multi-millions in new business for my clients.  Due to the launch of Creative Tenders, this will now grow every day.

If you could describe the sector in 3 words what would you say?

Rewarding, energetic and sociable

If you could see any development in the creative sector, what would it be?

Small businesses to see the power of exporting their services worldwide, geography should no longer be an issue with the services we offer as a sector.

If you didn’t work at in the creative industries what would you do?

I would be an author (which I suppose is still in the creative sector really isn’t it).

What 3 skills do you think you need to be successful in this sector?

Passionate, innovative and unafraid

Creative Tenders Team Profiles – Kathryn Johansen

Kathryn Johansen

When did you start working in the creative sector?

Just after finishing my Master’s degree in Media Production, in 2009.

What is the biggest change you’ve seen in the sector in the last ten years?

Probably the shift from print media to digital, I know everyone says this but name another sector which can literally change every single day with new technical advancements and developments.

What made you stay in the creative sector?

The variety of the work, it’s always changing so therefore never gets dull.

What is your biggest achievement in the sector?

I’d probably have to say working with this team on the creation of Creative Tenders, it’s such a great tool and I think it’s going to be a wonderful asset in helping businesses within the industry to grow.  I have been a part of it since day one, from initial planning to product launch and the whole team are 110% behind it, believe in it and are passionate about it which you don’t often see nowadays.

If you could describe the sector in 3 words what would you say?

Exciting, prosperous and fun.

If you could predict anything in the creative sector, what would it be?

The sector is strong here in the UK but in the coming years I would really like to see it grow and thrive, with more opportunities for us from abroad and to really show the strength we have as a digital and creative cluster.

If you didn’t work at in the creative industries what would you do?

It was after my A-levels that I really chose to go down the creative path so it would involve choosing my education differently but I would have got into archaeology.

What 3 skills do you think you need to be successful in this sector?

Ingenuity, imagination and drive

 

Creative Tenders Team Profiles – John Hudson

Creative Tenders Team Profiles – John Hudson

When did you start working in the creative sector?

12 years whilst I was still at University.

What is the biggest change you’ve seen in the sector in the last ten years?

Everything moving digital and online, social media becoming more and more important for businesses, and online communities becoming more popular than offline events.

What made you stay in the creative sector?

The diversity and fast paced environment, I’m the type of person that needs to be kept on my toes, and the creative sector does that every day.

What is your biggest achievement in the sector?

Building a leading B2C videography business with 50% year on year growth.  For future achievements I am hoping Creative Tenders will become THE leading tender portal used worldwide by creative businesses and purchasing managers.

If you could describe the sector in 3 words what would you say?

Fast, dynamic and fulfilling (unlike my current diet).

If you could see anything happen in the creative sector, what would it be?

For smaller agencies to realise the potential in exporting.  Geography shouldn’t be an issue now when we do business with one another.

If you didn’t work at in the creative industries what would you do?

Probably a PE teacher, I like working with people and helping people realise what they are capable of.

What 3 skills do you think you need to be successful in this sector?

Approachable, open-minded, a good work ethic. If you have those 3 three things, drop me a line or send me your CV.

WE SOURCE CREATIVE CONTRACT OPPORTUNITIES FOR SECTORS INCLUDING;

Book a free live demo with Creative Tenders to see how we can help your business grow. 

How much time do you spend weekly searching tender websites?

How much time do you spend weekly searching tender websites?  

Although no one has actually said £12 per week is too expensive, we thought we would look at the time saving cost of our system, allowing us to put into context how useful Creative Tenders will be to your agency.

£12 per week works out at an annual cost of only £624 per year. This gives you full system access and access to all UK and European tenders.

If the average sales professional UK wide earns £25,000 in salary we are saying that, that person would only spend 2.5% of their time on searching for marketing tenders and website tenders generating proactive leads per year to cover the cost of signing up.

New tendering opportunities

Obviously this is not the case. A sales’ professional should be constantly looking for new tendering opportunities and new business opportunities in order to achieve their financial target.

Add on the cost of the telephone bill generating cold leads, payments to other tendering systems which don’t gibe you 100% of the creative sector leads and the wasted time looking through hundreds of tenders that are not relevant to your sector or your agency then the cost saving is huge.

People have asked us why it’s so cheap when so much work goes into making it useful to agencies, and the answer is simple! We have an honest approach to making money, we can make good money from £12 per week, we can invest in product development and we can encourage the best possible lead generators to join us with good basic salaries and good bonuses. Our system is popular in the industry so as long as you keep loving us we can keep the costs of joining down.

Be a part of something fantastic and join Creative Tenders today!

 

 

Do you think you miss tendering opportunities because you didn’t see them in time?

Do you think you miss tendering opportunities because you didn’t see them in time?  Or the deadline had just passed?

My biggest bugbear over the last 16 years in the industry is finding the perfect tender at 9am only to find out the deadline is 12noon – THE SAME DAY. Very annoying, but it used to happen all the time.

Do you ever find this in your agency?

This was one of the main reasons for launching this system, and developing it specifically for creative businesses. In the early days of the business we were asked by an investor why we are minimising our potential client base by only populating it with creative opportunities? That’s simple, creating something as fantastic as Creative Tenders, takes sector commitment, sector knowledge and more importantly a desire to grow the sector.

We know we are fantastic at generating creative sector opportunities so we created a system that allows us to take that online. That doesn’t mean to say we won’t create a Professional Tenders, or an Engineering Tenders, we might, but it will still be sector specific to those industries so they get the same value you do from Creative Tenders.

Our core goal is to make sure you don’t experience the same bugbears we have over the years and ensure you are made aware of opportunities the same day they are published. If we see you haven’t logged into the system, your dedicated account manager will give you a personal call to ensure you’ve not missed it. We are not a technical product with zero face. We build relationships, the better we know your agency the better we can support you and help you to grow.

Don’t be that Company who see’s their life changing tender 2 hours before submission, give yourself the best possible chances of success by giving yourself time to produce a winning bid submission.

 

 

Are you a sales professional in the creative sector?

Are you a sales professional working in the creative sector?  Need help sourcing quality leads?

Calling all creative sector sales professionals!

Are you sick and tired of searching hundreds of tender sites trying to find suitable opportunities for your business to bid for? Are you fighting against a huge target and struggling to see straight? Do you hate cold calling and wish someone were doing it for you?

We understand the bugbears that sales professionals in our sector face. So many people tell us they hate cold calling. Hey we built a strong business from the fact that sales professionals in the creative sector hated cold calling. It takes a specific type of person who loves cold calling, but managing this team also take strong and coordinated management. Not a skill that many creative sector owners have from their own admission.

Our system doesn’t compete with sales professionals it supports sales professionals. Your sales professionals should focus on what they do best and let us do the leg work. We work with sales professionals not against them, we aim to fill their inbox with lead after lead for them to respond to and submit a winning bid.

Sales professionals shouldn’t see us as a threat, if anything we are an extension of their team and your dedicated account manager from Creative Tenders will be working with you to understand the types of clients you are looking to win so that they can brief our calling teams to run targeted campaigns aimed at populating the system with relevant tender opportunities.

Sounds fantastic right? You can sign up today!

Look forward to working with you!